Idea Screening
Choose the ideas with the highest potential and reduce the demand on your organization’s resources.
Have tons of ideas but not enough resources to give them all a go? Use the Idea Screening method to gain a better understanding of which ones have the most potential. Not only will you get real feedback from your target audience, but you’ll be able to allocate your organization’s time and money more effectively.
Features of this method
- Test 2-5 ideas
- Choose your N size (recommend min 150)
- Video, audio, image or text
- Key measures include likeability, relevance, fit with the brand and purchase intent
- Preview the survey and download the questionnaire
- Add, delete or edit questions to customize the method for your organization
Sample Options
- Use one of our Census Rep sample templates or design your own
- US or Canada
- English and/or French
- Target and set quotas on age, gender, region and a number of advanced criteria options
Reporting
- View live reporting while your survey is in field
- Create filters and apply instantly to charts and crosstabs
- Download interim and final editable reports and crosstabs
- Export your data upon completion
Consumer insights whenever you need them? Methodify does that!
Make smarter business decisions with consumer feedback at your fingertips by using self-serve research options
