Need answers?
Just say go.
Companies need a trusted, adaptable partner with scalable solutions that understand people. That’s why Schlesinger Group is now Sago.
Introducing Sago
The world evolves quickly. For nearly 60 years, Schlesinger Group has advanced alongside it, expanding our focus group facilitation capabilities to lead global qualitative, quantitative, and tech-enabled research.
That’s why Schlesinger Group is now Sago — merging our history and commitment to innovation. Our focus remains the same: connecting your questions to nuanced, human answers. Today, business success requires up-to-date insights that help organizations truly delight customers. At Sago, we obsess over your customers’ unique needs, going beyond buyer data to establish true human connections.
In a fast-evolving world, new questions arise every day. Ready for answers? Just say go.
Reed Cundiff, CEO
Our Mission
Market research is about understanding people. But too often the human element gets lost. Sago fosters trust-based partnerships to reach customers on their terms and enable confident decisions. Here’s how:
- Strategic support and deep customer connections
- Adaptable, scalable quantitative and qualitative solutions
- Proven expertise driven by a spirit of innovation
Behind Our Evolution
Rapid market shifts constantly raise new questions for businesses. Human connections get answers. That’s why we’ve transformed, offering adaptive, tech-enabled research services that power people-focused insights.
Experience a Breadth of Solutions
As the most comprehensive research and data provider, Sago can do all things qualitative and quantitative. Our range of proven experience empowers clients to toggle with a single partner based on specific project requirements.
