What We Offer
With a comprehensive suite of qualitative and quantitative capabilities and 55 years of experience in the industry, Sago powers insights through adaptive solutions.
The Swing Voter Project: Wilkes Barre, PA Update
Respondents from Wilkes-Barre, PA took part in a swing voter focus group on January 6, 2020, as part of Focus Pointe Global and Engagious' swing voter ...
Explore Best Practices for Designing Great Asynchronous Online Qualitative
Sago offers a comprehensive suite of online qualitative research tools, including QualBoard® Online Discussions, QualMeeting® Video Interviews, and Over the Shoulder ® Smartphone Ethnographies. As ...
Integrate the Voice of the Customer Throughout Campaign Development
How John St. was able to determine a clear direction to build creative on that both its team and the client brand had confidence in ...
Using Agile to Improve Research in Marketing
How RBC used Methodify to take its creative testing from 4 weeks to 48 hours ...
Sago Transcription Services Go Beyond Our Focus Groups
In addition to transcription for our focus groups and in-depth interviews, our clients count on Sago Transcription Services for a range of other research solutions ...
Your Trusted Facility & Recruitment Partner for Legal Focus Groups, Mock Juries & Mock Trials
Sago delivers a high-end, one-stop solution for jury consultants. From recruitment to facilities to online solutions and technology, our talented project managers have an uncompromising ...
Why Every Marketer Should Do Digital Ad Testing
How Labatt used Methodify to implement digital ad testing and improve performance ...
Planning Successful Marketing Research Intercept Interviews
In the guide, Planning Successful Marketing Research Intercept Interviews, Schlesinger Group shares best practices for planning marketing research intercept interviews ...
Improving Qualitative Research with Online Tools
How Usability Resources used QualBoard to help them create a positive participant experience while getting rich qualitative results, faster ...
Enhancing Marketing Decision Making with Automated Quant
How BMO implemented custom, repeatable research methods to democratize data and share consumer insights across the organization ...
Conducting Marketing Research in France
Download our guide to considerations when conducting marketing research in France. Eric Nalpas, Managing Director of Schlesinger Europe shares his data collection tips for France's ...
Is Your Recruitment Optimized for Online Qual?
Online Qualitative research methodologies and technologies are increasingly varied and engaging. While this allows for a depth of insights and access not previously possible, to optimize ...
