Steve Schlesinger Inducted Into 2024 Market Research Council Hall of Fame

In recognition of his lifetime contributions to the market research industry, our Executive Chairman Steve Schlesinger is an official 2024 inductee into the Market Research Council’s 2024 Hall of Fame. For more than 35 years, Steve has been a pillar of leadership and humanity who has dedicated so much to so many. Here are just a few of the ways he’s positively impacted others in and outside market research.

Championing Philanthropy

Steve’s commitment to philanthropy shines through in the numerous initiatives he’s led. These projects have touched those in the market research community and beyond and have created meaningful social impact. Just a few of the organizations Steve has supported with his time, energy, and resources:

QRCA Young Professionals Grant (Co-founder)
MREF: Market Research Education Foundation (Founding member and Chair)
iDEAtor Apprenticeship (Fellowship member)

Innovating Market Research

A driving force behind the digital transformation of market research, Steve led Sago’s move from traditional research methodologies to digital and global practices. His vision and leadership have extended to serving other associations and working alongside his peers and leaders. He’s also consistently shared best practices and worked to build a community of industry leaders to drive growth. A few of his achievements and contributions include:

Insights Association CEO Summit (Co-founder)
Insights Association Honorary Lifetime Member & Laureate
Quirk’s Lifetime Achievement Recipient
SampleCon (Board Member)

Expanding a Family Legacy

Founded in 1966 by Steve’s mother, Sarah Schlesinger, Schlesinger Group evolved to Sago in 2023. Even under a new name today, Steve continues his family’s legacy with his ongoing commitment to growing the company and maintaining its core values. With his perspective and guidance, he’s helped transform Sago into a global powerhouse in market research while maintaining the core principles of family and excellence. Because of Steve’s undying devotion to his family legacy and to the people he’s worked with through the years, Sago has a strong and inclusive culture, built and supported on the company’s foundational standards and the employees who serve to carry it forward.

In the words of Merrill Dubrow, Steve’s friend and peer through the years:

“It is rare that a person can be both successful and selfless. Steve is that unicorn! He always has time for friend or a stranger. He is always available to talk business, play a round of golf, or give advice to someone new to the industry. His sage advice has personally helped me countless times and for that I am truly grateful.”—Merrill Dubrow, CEO, M/A/R/C Research