QualBoard Feature Highlight: Quick Polls

In quickly evolving markets, businesses need to uncover a deep understanding of their customers at a fast pace. Often this requires a blend of qualitative and quantitative approaches to get the complete picture. Thankfully, QualBoard, one of Sago’s digital qualitative research tools, offers a Quick Polls feature that provides an easy and efficient way to collect simple quantitative data from users in a qualitative project. 

What are Quick Polls?

QualBoard’s Quick Polls feature is a simple survey tool that allows moderators to send short polls to the users in their project. The polls are text-only and close-ended, making it easy to collect data that can be analyzed and used to inform business decisions. 

When to use Quick Polls?

Quick Polls are ideal for situations where businesses need quick insights and where group interaction is not required. The subject of the research benefits from anonymity and only needs to provide text-based data. Long-term communities, fast-turn research, and before-and-after research perspectives are all great projects to incorporate a Quick Polls event into. These types of projects benefit from the ability of Quick Polls to help build relationships with participants, quickly gather insights, and measure the impact of a change or intervention. 

How to use Quick Polls?

Using Quick Polls is simple and straightforward. The moderator creates a new poll with a question and a list of answer choices. The poll is sent to the users in the project, who can quickly respond with their preferred answer choice. The results of the poll are automatically collected and can be analyzed by the moderator. 

In conclusion, QualBoard’s Quick Polls feature provides a fast and easy way for businesses to collect reliable data to inform their decision-making. With the ability to create short, text-based surveys and gather data quickly, businesses can make better decisions that are informed by real-time customer feedback.