1 Minute 
Finding the right respondents is crucial to any research engagement but compiling the most representative global sample requires comprehensive recruitment efforts.
So, what can you do to make sure you secure your target audience to deliver the insights you need? First, write a great qualitative recruitment screener!
Our team of qualitative research experts at Sago has compiled seven best practices for designing a screener that will ensure you target and secure your ideal audience, including how to set clear expectations and why asking articulation questions are essential.
