Swing Voters Project, July 2025: Nevada

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Key Takeaways

  • Nevada swing voters cite inflation and healthcare costs as top concerns under Trump’s second term.
  • Distrust in Trump’s handling of the Epstein files fuels skepticism, but economic issues take priority.
  • Confusion and criticism surround Trump’s One Big Beautiful Bill, especially over Medicaid and SNAP cuts.

Swing Voters Project, July 2025: Nevada

 In July, the Swing Voter Project met with voters from Nevada.  A majority of participants expressed some disapproval for President Trump in his second term around topics like the economy, Epstein files, and the One Big Beautiful Bill. 

The Swing Voter Project is a monthly collaboration between Engagious, Sago, and Axios. We convene focus groups of voters from key battleground states who flipped from Joe Biden in 2020 to Donald Trump in 2024 — and ask what’s on their minds. 

Economic Anxiety Overshadows Everything

Out of 12 Nevada-based swing voters (10 independents and two Republicans), seven disapprove of how President Trump is handling things since returning to office. The dominant reason? Inflation.

Eight of 12 say they feel more anxious about the economy now than they did in January.

“Gas prices went down and then they went back up… groceries haven’t changed. I’m spending more every time I go.”

“I’m really nervous with just the day-to-day life… all the uncertainty.”

“I’m a single mom… a household of four and a baby. Groceries are a huge impact.”

“I’m terrified. I don’t know if Social Security will be there when I retire.”

“I had to appeal a $24,000 bill for one x-ray. What on Earth?”

Voters cited rising costs for gas, cars, insurance, housing, and food. Many also mentioned healthcare and Medicaid cuts contributing to their anxiety.

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Epstein Files Stir Distrust — But Not Priorities

All 12 voters know about Jeffrey Epstein. Eight believe there’s a cover-up, and they overwhelmingly blame Trump for not being transparent. 

“There’s punishment for the have-nots, but not for the rich.” 

“They said the Epstein file was ‘on the desk.’ Now it’s vanished? That’s a cover-up.” 

“How can anybody let this go knowing there’s a list?” 

Still, 10 of 12 said they care more about inflation than Epstein. And four voters said they’re tired of hearing about the case altogether. 

“It’s been six years. Just show the files or shut up already.” 

“There are bigger fish to fry”

Trump’s Epstein “Hoax” Post Didn’t Land Well

We showed respondents a social media post where Trump called Epstein coverage a “hoax.” None supported it. 

“That’s a disgusting post. Not a hoax.” 

“Typical Trump deflection. He’s not being forthcoming.” 

“He manipulates the reader. That’s not how a president should speak.” 

« It’s insulting to people’s intelligence. »

What’s in the “One Big Beautiful Bill”? Not Everyone Knows

All 12 participants had heard of Trump’s One Big Beautiful Bill (OBBB). But seven admitted they didn’t know enough about it to have an opinion. Of the remaining five, only one liked it. 

“It’s going to motivate people to get involved, get more work done.” 

The rest focused on cuts to Medicaid and SNAP, and a perceived link between cuts and increased crime. 

“You cut Medicaid and increase the deficit? That’s ego, not leadership.” 

“If people don’t have what they need, they’ll turn to crime.” 

« It’s increasing our deficit by leaps and bounds »

Medicaid Reforms: Some Support Work Requirements, But Most Oppose Cuts

When shown the bill’s Medicaid provisions, voters had mixed feelings. 10 of 12 supported work requirements and eligibility checks. But nine of 12 opposed cuts to federal funding and feared rural hospital closures. 

“In rural communities, you take away healthcare and people die.” 

“Take it from the scammers, not the hospitals.” 

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No Tax on Tips? “That’s Not Accurate”

All 12 Nevada swing voters had heard about the No Tax on Tips initiative. But once shown the fine print — including continued FICA taxation — they rejected the “no taxes” claim as misleading. 

Even so, five liked the bill, three disliked it, and four were neutral. 

“Anything that puts more money in your pocket is a good thing.” 

“My partner’s a cab driver. This would help us.” 

“The numbers work for people who make less.”

Final Thoughts

Nevada swing voters are uneasy about inflation and healthcare costs. While many still express distrust in Trump’s transparency — especially around Epstein — economic worries dominate their thinking. Trump’s messaging, tone, and policies continue to polarize even those who supported his return to office.   

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