5 Things You Need to Create a Highly Successful Career as a CMO
Sago CMO Ellie Ahmadi sits with Rachel Kline from Authority Magazine to discuss '5 Things You Need to Create A Highly Successful Career As A ...
Say Goodbye to Third-Party Cookies: Market Research is Here
Gain consumer trust with permission-based market research ...
Schlesinger Group Announces its Rebrand as Sago
Schlesinger Group rebrands as Sago, aligning the brand with our business transformation over the past 57 years ...
Reed Cundiff on Happy Market Research
Here's an excerpt... We still certainly love and embrace our heritage of in-person facilities and qual recruiting globally. And we know and thankfully a lot ...
Steve Schlesinger’s Guest Spot: ‘On the M/A/R/C’ Podcast
“I want to make it a case study of how a legacy CEO steps aside and makes the transition to a new leader, setting them ...
Sago, Formerly Schlesinger Group, Appoints New CEO to Further Sharpen its Digital Transformation & Research Prowess
Schlesinger Group announced that Reed Cundiff is appointed chief executive officer (CEO), effective immediately. Cundiff follows Steve Schlesinger, who has been a leader in the ...
Building Technical Talent Through Hiring and In-House Development
Here are four key ways to build technical talent in 2022 and beyond in this fierce and competitive landscape ...
New DataGrail Research: The Great Privacy Awakening
This report highlights how people are taking a myriad of actions to safeguard their privacy and its implications for businesses and elected officials ...
Focus groups: Pennsylvania swing voters aren’t sold on a switch
Trump-to-Biden swing voters in Pennsylvania in our latest Axios Engagious/Schlesinger focus groups favored Democrats or split-ticket midterm ballots ...
Shimmer Launches the Verisense Digital Health Panel
Shimmer Research launches the Verisense Digital Health Panel to create a universal, device-independent, ground truth dataset to accelerate digital health ...
Cyber de-emphasized as recession looms
New KPMG poll shows smaller and medium businesses are prioritizing cybersecurity more than their larger peers ...
What marketers should know about AI & Machine Learning
Understand where one of the hottest areas of the martech landscape is right now. This guide will allow you to focus on what you really ...
Raj Manocha on Ponderings from the Perch Podcast
We’re never satisfied. It’s never just about the first thing we build, it’s about what the market requires, what are clients looking for? What’s leading-edge? ...
Sago Acquires Methodify Digital Research Platform & Canadian Panel
Schlesigner Group announced today that it has added Methodify by Delvinia, a global automated market research platform, to its growing portfolio of research technology ...
Ted Pulsifer on Data Gurus Podcast
"Although nobody knows what November 2021 or January 2022 will look like, leveraging technology to add scale and save money will stick with Schlesinger clients." ...
