Value Proposition
Determine which of your concepts resonates most with your target audience, no matter where you are in the creative process.
You want to gauge perception and find out if your value proposition adequately identifies the advantages a customer will receive by purchasing your product or service.
Features of this method
- Test 2-5 ideas
- Choose your N size (recommend min 250)
- Video, audio, image or text
- Key measures include likeability, relevance, uniqueness, and fit with the brand
- Preview the survey and download the questionnaire
- Add, delete or edit questions to customize the method for your organization
Sample Options
- Use one of our Census Rep sample templates or design your own
- US or Canada
- English and/or French
- Target and set quotas on age, gender, region and a number of advanced criteria options
Reporting
- View live reporting while your survey is in field
- Create filters and apply instantly to charts and crosstabs
- Download interim and final editable reports and crosstabs
- Export your data upon completion
Consumer insights whenever you need them? Methodify does that!
Make smarter business decisions with consumer feedback at your fingertips by using self-serve research options
