Sago London, UK
Frank Venner | Facility Director
Flexible Space in the Heart of London
Located on Kingsway in central London, our space blends the character of the city with a modern, professional environment designed for focus and collaboration. Just a short walk from Covent Garden and easily accessible from Heathrow, it’s a convenient base whether you’re hosting local teams or travelling in.
Designed Around Your Needs
Video Facilities
Parking
Onsite Kitchen
IT Services
Onsite Staff
Catering Available
A Space That Adapts to You
Whether you’re running workshops, hosting client meetings, conducting interviews, or collaborating with your team, our London space is designed to flex around your needs.
We welcome groups of up to 35 people, with thoughtfully designed rooms that can be configured for a range of uses, from structured sessions to more informal working styles.
And if your needs extend into research, our team can support with everything from setup to recruitment.
Tailor your workspace to reflect your unique style and workflow. Designed for productivity right from the start, with flexible customization options that enhance your daily experience.
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** Suite 4 & Suite 5 can be combined for increased capacity
London Facility Rates
Our London space is available to book on a flexible, facility-only basis, giving you full control over how you use it. If you’re working within a specific budget or need additional support, including participant recruitment or quant/qual services, we’re here to help.
Corporate Office Rental Rates
Daytime rate (09:00-17:00, one hour before and after)
£900
Daytime rate (09:00-17:00, one hour before and after)
£1500
Research Facility Rental Rates
Single Groups
1 x 1.5 hour
£780
1 x 3 hour
£885
1 x 2.5 hour
£825
1 x 2 hour
£790
Consecutive Groups
1 x 1.5 hour
£780
1 x 3 hour
£885
1 x 2.5 hour
£825
1 x 2 hour
£790
In-depth Interviews
Daytime rate (09:00-17:00, one hour before and after)
£900
Evening rate (17:00-23:00, one hour before and after)
£880
All day and evening
£1500
An hourly rate Outside of booked times (complimentary hour before & after)
£790
Our facility hire rates are exclusive of UK VAT at the rate of 20%.
Yes. VAT is payable on facility hire by clients based in the UK, the USA, and all other countries outside the European Union. This is because facility hire in itself is not an exportable service and is not classified by the Inland Revenue as market research. However, VAT is exempt for the USA or other countries outside the European Union if your booking includes research recruitment or research project management services provided by ourselves, at which point our totality of services can be classified as 'market research' and therefore considered exportable and exempt.
Additional Services We Provide
Flexibility is the name of the game in all our facilities. Whether your research is common or completely out of the box, we're here to find a solution. Some of the most frequent projects we see include:
Focus Groups
IDIs
Dial Tests
Mock Juries
Central Location Tests
Clinical Interviewing
Usability Testing
Human Factors Research
Taste Tests
Packaging Research
Workshops
Shop Alongs
Ethnography
Product Testing
Home Use Tests
Neuroresearch
Shelving Research
Executive Interviewing
Getting to London Facility
Located on Kings Way in the heart of London, our research facility combines the city’s rich history with cutting-edge insights. Just a short walk from Covent Garden and a quick ride from Heathrow, this prime location offers convenience alongside access to iconic sights like St. Paul's Cathedral.Explore hotel options near our London Facility
9 Kingsway, London WC2B 6XF, UK