Conducting Marketing Research in France
Download our guide to considerations when conducting marketing research in France. Eric Nalpas, Managing Director of Schlesinger Europe shares his data collection tips for France's current market.
Munich Facility Refurbished
Munich Facility Refurbished We have now completed the redesign and refurbishment of our Munich facility in the famous historic Augustiner Brewery building in the city center. This new modern facility now has four high-specification focus group suites, designed with all your research needs and comfort in mind. Features: Private client lounges Contemporary interiors Spacious studios Flexible room styles FV360 LIVE HD...
California Senate Bill
Call for Support Are you aware of the California Senate bill? The California State Assembly is currently considering a bill that would prohibit California-based healthcare providers from receiving honoraria for marketing research. At Sago, we are working with Insights Association, PMRG, and other interested parties in seeking to have Market Research carved...
Tim Sauer Joins Sago
Tim Sauer has joined Sago as Senior Vice President of client Solutions. In this role, Tim will partner with our clients to support their immediate and long-term quantitative and qualitative data collection objectives and will have a special focus on expanding our consumer product testing solutions. A highly experienced market research leader, Tim brings...
Is Your Recruitment Optimized for Online Qual?
Online Qualitative research methodologies and technologies are increasingly varied and engaging. While this allows for a depth of insights and access not previously possible, to optimize results, it is essential to consider your respondent. A panel designed and prepared for online qual methods is paramount for quality results. What should you be checking...