{"id":36702,"date":"2021-11-22T10:55:04","date_gmt":"2021-11-22T15:55:04","guid":{"rendered":"https:\/\/1aa340fc3d.nxcli.io\/?p=36702"},"modified":"2025-12-22T02:31:50","modified_gmt":"2025-12-22T07:31:50","slug":"9-tips-elevating-questionnaire","status":"publish","type":"post","link":"https:\/\/sago.com\/es\/resources\/guide\/9-tips-elevating-questionnaire\/","title":{"rendered":"9 Tips for Elevating Your Questionnaire"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<\/p>\n<h3>\u201cIf you seek better answers, ask better questions.\u201d<\/h3>\n<p>Consumer insights are valuable when they are high-quality and actionable. Carefully crafting questionnaires is the most important step to gain reliable survey results.<\/p>\n<p>In our experience, questionnaire design is both an art and science. With changing consumer behaviors and advanced technology-led solutions, researchers have more responsibility to personalize the survey experience \u2013 it all starts with the questionnaire.<\/p>\n<p>Our new guide shares the recent research trends and 9 areas of principal focus for designing high-performing survey questionnaires.<\/p>\n<p>If you would like to know more about <a href=\"https:\/\/sago.com\/solutions\/quantitative\/panel\/\">Sago panels<\/a> or our <a href=\"https:\/\/sago.com\/solutions\/quantitative\/online-surveys\/\">online survey<\/a> capabilities, connect with us at <a href=\"mailto:Quant@Sago.com\">Quant@Sago.com.<\/a>[\/vc_column_text][vc_row_inner][vc_column_inner][vc_raw_js]JTNDc2NyaXB0JTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZqcy1uYTIuaHNmb3Jtcy5uZXQlMkZmb3JtcyUyRmVtYmVkJTJGZGV2ZWxvcGVyJTJGMjQzNjk3MzM2LmpzJTIyJTIwZGVmZXIlM0UlM0MlMkZzY3JpcHQlM0UlMEQlMEElM0NkaXYlMjBjbGFzcyUzRCUyMmhzLWZvcm0taHRtbCUyMiUyMGRhdGEtcmVnaW9uJTNEJTIybmEyJTIyJTIwZGF0YS1mb3JtLWlkJTNEJTIyZjdiNWUyMzgtODE3NC00NjdlLThjMDgtYWQ1NjAwNjM1ZTZiJTIyJTIwZGF0YS1wb3J0YWwtaWQlM0QlMjIyNDM2OTczMzYlMjIlM0UlM0MlMkZkaXYlM0U=[\/vc_raw_js][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Our new guide shares the recent research trends and 9 areas of principal focus for designing high-performing survey questionnaires.<\/p>\n","protected":false},"author":6,"featured_media":36709,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[13939],"tags":[13916,13915,11,13917,3196],"video":[],"filter_name_method":[13951],"filter_name_product":[13962],"class_list":["post-36702","post","type-post","status-publish","format-aside","has-post-thumbnail","hentry","category-guide","tag-design","tag-guide","tag-quantitative","tag-questionnaire","tag-schlesinger-quantitative","post_format-post-format-aside","filter_name_method-quantitative","filter_name_product-online-survey"],"acf":[],"featured_image_src":{"landsacpe":["https:\/\/sago.com\/wp-content\/uploads\/2021\/09\/Quant-Questionnaire_Post-600x445.png",600,445,true],"list":["https:\/\/sago.com\/wp-content\/uploads\/2021\/09\/Quant-Questionnaire_Post-463x348.png",463,348,true],"medium":["https:\/\/sago.com\/wp-content\/uploads\/2021\/09\/Quant-Questionnaire_Post-300x300.png",300,300,true],"full":["https:\/\/sago.com\/wp-content\/uploads\/2021\/09\/Quant-Questionnaire_Post.png",600,600,false]},"yoast_head":"<!-- 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