{"id":9004111222019013,"date":"2023-03-02T17:29:31","date_gmt":"2023-03-02T22:29:31","guid":{"rendered":"https:\/\/3c98cd88ae.nxcli.io\/?p=9004111222019013"},"modified":"2023-05-02T17:52:16","modified_gmt":"2023-05-02T21:52:16","slug":"introducing-sago-strategy-insight","status":"publish","type":"post","link":"https:\/\/sago.com\/en\/news-and-media\/news\/introducing-sago-strategy-insight\/","title":{"rendered":"Introducing Sago Strategy + Insight\u00a0\u00a0\u00a0"},"content":{"rendered":"<h2 aria-level=\"2\">The story behind Aspen Finn\u2019s Evolution:<\/h2>\n<p><span data-contrast=\"none\">Empathy first. That\u2019s where we started when we built Aspen Finn Strategy + Insight. It has always been our belief that to uncover authentic human stories; you must first be genuinely interested in the rich lives of others. To understand <\/span><i><span data-contrast=\"none\">what <\/span><\/i><span data-contrast=\"none\">people think, we must first understand <\/span><i><span data-contrast=\"none\">how<\/span><\/i><span data-contrast=\"none\"> they think.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Our mission has always been to create a practice that gives our clients deeper, more relevant insights by embracing how people naturally relate to the world. With learnings from decades of consumer conversations, we wanted to help our clients join customers on their journey. We prioritized methods, tools, and solutions to help our clients change, persuade, amplify, and include the voices driving our clients&#8217; growth.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Today, we are excited to announce that Aspen Finn is now Sago Strategy + Insight. Our rebranding underscores the distinct advantage a company like Sago gives our practice\u2014trusted research experts delivering global audience access and an adaptive range of qualitative and quantitative solutions through advanced research technology. Sago\u2019s belief in the power of your customers\u2019 journey reflects our unwavering commitment to deliver consultative research solutions at the speed of business.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Understanding customers is more critical than ever. <a href=\"https:\/\/sago.com\/solutions\/expertise\/research-consulting\/\">Sago Strategy + Insight<\/a> delivers the human connectivity necessary to help you make great decisions in this new age of insights. Under our new identity, the heart of Aspen Finn remains and expands to include Sago\u2019s broader reason for being\u2014believing in the power of the human voice to inform, illuminate, and lead.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The shift to Sago Strategy + Insight enhances our ability to deliver consultative full-service research solutions to you, our valued clients, and we couldn\u2019t be happier.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Whenever you need us, just say go! #Sago.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Thank you,\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/sago.com\/team\/julia-eisenberg\/\"><b><span data-contrast=\"none\">Julia Eisenberg<\/span><\/b><\/a><span data-contrast=\"none\">, EVP of Sago Strategy + Insight<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:312}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The story behind Aspen Finn\u2019s Evolution: Empathy first. That\u2019s where we started when we built Aspen Finn Strategy + Insight. It has always been our belief that to uncover authentic human stories; you must first be genuinely interested in the rich lives of others. To understand what people think, we must first understand how they [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":9004111222018795,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[12568],"tags":[],"video":[],"filter_name_method":[],"filter_name_product":[],"class_list":["post-9004111222019013","post","type-post","status-publish","format-aside","has-post-thumbnail","hentry","category-news","post_format-post-format-aside"],"acf":[],"featured_image_src":{"landsacpe":["https:\/\/sago.com\/wp-content\/uploads\/2023\/04\/shutterstock_1925758415-1000x445.jpg",1000,445,true],"list":["https:\/\/sago.com\/wp-content\/uploads\/2023\/04\/shutterstock_1925758415-463x348.jpg",463,348,true],"medium":["https:\/\/sago.com\/wp-content\/uploads\/2023\/04\/shutterstock_1925758415-300x200.jpg",300,200,true],"full":["https:\/\/sago.com\/wp-content\/uploads\/2023\/04\/shutterstock_1925758415.jpg",1000,667,false]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Introducing Sago Strategy + Insight<\/title>\n<meta name=\"description\" content=\"Aspen Finn Stragey + Insight is now Sago Strategy + Insight. 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